You’re not a video person so how do you know how to qualify one? In this video, I break down the gear requirements to look for and also give you some insight into how videographers think so that you can recognize when someone is after your money or truly looking to help.
Are you ready to create a video for your business, but you don't know what to say? Well in this video, I walk you through my 5 step framework that helps you immediately grab your audience's attention, speak to their heart’s desires, paint your product or service as the solution to their problem and consolidate your message into 1.5 - 2 minutes. With this method, get ready to reduce bounce rates and increase conversions.
This article isn't related to marketing, but I'm sharing it because a healthy mindset is the first step to entrepreneurial success. We've all had times of darkness where we can't seem to get out of our funk. I believe focusing on forward progress is the way to slowly make your way to light. Enjoy.
Even if you fill your Kickstarter page with an amazing video, eye catching graphics and kickass copy, failure is certain without a marketing plan. Painfully harsh? Yes it is, but so is the reality of your dreams and aspirations crashing into the group prior to ever taking off. Let's stop that before it happens. Follow these proven steps to success.
Are you sick of your website but don’t want to drop a couple thousand dollars revamping it? Don't. I am a firm believer in SquareSpace and it’s ability to perform. Unless you need an intricate website custom built to your business, SquareSpace is a great way to build a website quickly and affordably. It requires no coding knowledge which allows anyone to create great looking websites.
Over the last month, I've been tirelessly searching for an email marketing tool to use for the backend of Amanda Horvath Productions. During my research, the power of video was extremely apparent. In this blog, I'm going to outline my experience with choosing different platforms and highlight the psychology behind video and decision making.
There is nothing worse than finishing a shoot and wishing it had gone smoother. Time is valuable and you want to make sure to get your video right the first time. With these steps, you’ll be able to cut down on obstacles that might arise during your shoot so that you can feel accomplished and excited about your video.
Whether you’re doing Kickstarter, IndieGoGo or GoFundMe, you’re going to have to write a script that captures your audience’s attention and gets them to plug in their credit card info. This is no easy sell! So how do you go about writing the script? The steps in this blog will help you determine the structure of your video. From there you can choose your style of delivery; documentary or narrative style.
If you're an individual looking to start up a business, but don't quite know where to start in terms of branding, then you're in the right place. In this blog, we go through clarifying your messaging, choosing a color palette and finding fonts that fit your brand.
Heard of the Facebook Pixel but don't really understand it? Read this blog to get the basics for why it's awesome and why you need to add it to your site today! After all, it's free! ... Click on the title to read more